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Coca-Cola Celebrates 125th Birthday in Parisian Style

The soft drinks company partnered with Jean-Charles de Castelbajac for a special collection in honor of the brand’s anniversary.

The Coca-Cola Company

 

PARIS - The Coca-Cola Company celebrated its 125th birthday in style with Parisian fashion designer Jean-Charles de Castelbajac at a swank soirée in Paris on Thursday night.

The soft drinks company has partnered with Castelbajac for a special JC/DC collection in honor of the brand’s anniversary.

As Paris Fashion Week kicked off in the capital, stars including DIta Von Teese and designer Ora Ito headed to hotspot le Trianon to dance to musical performances from Trentmoller, Tomorrow’s World, Busy P and Breakbot.

The JC/DC Coca-Cola collection features a fashion line ranging from a centerpiece silver-sequined Coca-Cola dress to a t-shirt with a young Elvis Presley photographed by Alfred Wertheimer. “I fell in love with Coca-Cola at first sight! I was 16, and it was the only bottle who had the waist of a girl," Jean-Charles de Castelbajac said of the collaboration with the famous soft drink brand.

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