Comcast expands VOD slate
EmptyComcast is expanding its slate of new movies available on demand the same day as the DVD release.
The rollout is part of the Philadelphia-based cable operator's previously announced Project Infinity, which aims to expedite delivery of top Hollywood movies, network and cable TV series in high-definition to its 24.2 million subscribers.
A company rep said the VOD releases were separate from ongoing VOD, DVD tests with studios and other cable operators in Pittsburgh and Denver.
"Warner Bros. and New Line have started making select titles available nationwide to Comcast and other cable operators day-and-date with DVD," said Comcast spokesperson Jenni Moyer.
New movie titles include the Jodie Foster starrer "The Brave One," which hits streets on DVD Feb. 5; cooking comedy "No Reservations" (Feb. 12); and "Rendition" and "Michael Clayton," both Feb. 19.
Other titles, also available in HD but already out on DVD, include "Shoot 'Em Up," "Mr. Woodcock" and "Invasion."
In addition, "The Bourne Identity," "The Bourne Supremacy," "The Bourne Ultimatum" and the three "Rush Hour" films are available as trilogies separately on VOD.
Last month at the Consumer Electronics Show in Las Vegas, Comcast CEO Brian Roberts said the company planned to bow 1,000 on-demand HD movies by the end of 2008, using over-cable-service-interface-specifications, a new open standard high-speed Internet service created by an industry R&D consortium.