Comcast Unveils New NBC Universal Management Structure

As expected, Robert Greenblatt will oversee NBC's entertainment programming, Ted Harbert will take over the business side of the network, and Bonnie Hammer and Lauren Zalaznick will expand their portfolios.

NEW YORK -- After much chatter, cable giant Comcast Corp. on Thursday unveiled its new management structure for NBC Universal, which it is planning to acquire, with the new setup ensuring continuity in the film and cable networks businesses, while bringing key changes at the NBC network.

Comcast COO Steve Burke, who will serve as CEO of NBC Universal, announced details of the new setup and reporting lines in an email memo. He will get more direct oversight of the company's cable and broadcast TV networks in the new structure.

"Our goal has been to find people who have the skill sets we need to succeed and who reflect the values that will be the hallmark of NBC Universal, including teamwork, integrity, creativity and a commitment to treating people the right way," Burke said.  

As widely expected, former Showtime programming boss Robert Greenblatt, profiled in the latest issue of The Hollywood Reporter, will oversee entertainment programming at the NBC network, reporting directly to Burke. Greenblatt's title: chairman, NBC Entertainment.

In his memo, Burke said Greenblatt will be responsible for all aspects of prime time and late night programming, business affairs, West Coast research, marketing, public relations, scheduling and NBC Universal Media Studios. Marc Graboff and Angela Bromstad will report to Greenblatt.

Ted Harbert, who in the past ran NBC's production studio and currently oversees Comcast's West Coast-based channels such as E! Entertainment, will take over the business side of the network, including advertising sales and affiliate relations, as chairman, NBC Broadcasting.

Harbert will be responsible for broadcast advertising sales, NBC affiliate relations, companywide research, domestic TV syndication and the NBC station group. 

Staying in place with expanded portfolios and also reporting directly to Burke will be Bonnie Hammer and Lauren Zalaznick.

Hammer currently oversees NBC Uni's USA, Syfy and other cable networks and will add Comcast networks E! and G4. Her title will be chairman, NBC Universal Cable Entertainment and Cable Studios. Neil Tiles, president of G4, will report to Hammer as will a newly appointed president of E!, according to Burke's memo.

Zalaznick, who runs such businesses as Bravo and Oxygen as part of her women and lifestyle focus, will add Spanish-language broadcaster Telemundo and the Style Network to her portfolio, as well as Comcast online properties such as Daily Candy and Fandango. Her title: chairman, NBC Universal Entertainment & Digital Networks and Integrated Media. 

Among other top NBC Uni executives staying in their roles are Universal Studios boss Ron Meyer, NBC Sports head Dick Ebersol who will add the Comcast sports portfolio, Steve Capus, who oversees NBC News, and CNBC head Mark Hoffman.

Not mentioned in the memo, but staying in their jobs are MSNBC president Phil Griffin and Mitch Metcalf, executive vp of program planning and scheduling.

Comcast's Jeff Shell and Matt Bond will tackle new roles at NBC Universal. Shell, who oversees Comcast's cable networks and had been mentioned as a possible CEO for Tribune, has been tapped to run the international TV business, while Bond, currently in charge of Comcast's programming agreements, will oversee distribution of content on TV and digital platforms.

The Hollywood Reporter previously reported exclusively that Jeff Gaspin is leaving his post of chairman of NBC Universal Television Entertainment, which he has held since July 2009.

Lynn Calpeter will continue as executive vp and CFO of NBC Universal along with some other key corporate strategists who will be joined by some outside talent.

Said Burke: "While new roles won't be effective until the deal closes, and while there will be more announcements to come, it is important that we are prepared to hit the ground running."

Marisa Guthrie contributed to this report.

Read Burke's full email after the jump.

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