David Sternberg leaving Fox Cable

Exec was with company for 12 years

Fox National Cable Networks veteran David Sternberg is stepping down from his post at the end of the year, capping a 12-year stint at the company.

Sternberg most recently served as executive vp and chief operating officer of Fox's Emerging Networks division, which includes Fuel TV, Fox Soccer Channel and Fox Sports en Espanol. Sternberg oversaw day-to-day operations at the latter two channels.

Fox Cable Nets will announce the management structure for Fox Soccer Channel and Fox Sports en Espanol at a later date. General manager C.J. Olivares will continue to oversee Fuel TV.

The three sports nets report to Rich Battista, president of Fox National Cable Networks.

"David has been instrumental in the success of our emerging networks during his tenure at the company," said Battista, by way of announcing Sternberg's departure. "These networks are well positioned for future growth. We thank David for his contributions and wish him all the best."

Sternberg first joined Fox Cable Nets in 1998, as director of business development for Fox Sports International. In 2002, he assumed oversight of Fox Soccer Channel and Fox Sports en Espanol; the following year saw Sternberg add Fuel TV to his duty roster.

He was elevated to his current position in 2004.

Since taking over Fox Soccer Channel -- at the time, the net was known as Fox Sports World -- Sternberg helped increase distribution by 400%, growing its footprint from 6 million households to approximately 30 million.

"I am grateful for my time at Fox," Sternberg said, adding that he was looking forward to "taking on new and equally exciting entrepreneurial challenges in the future."

While Sternberg did not map out his plans for 2010 and beyond, it's likely that he'll remain in the thick of the sports TV business.
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