Davis promoted at Warner Premiere

Will manage direct-to-video dvision

Eva Semple Davis has been promoted to executive vp and general manager of Warner Premiere, Warner Bros. Entertainment's direct-to-consumer production division, where she reports to Diane Nelson, president, DC Entertainment.
 
In her new role, Davis will manage Warner Premiere, which develops and produces films such as "Another Cinderella Story" and "Scooby-Doo! The Mystery Begins" (co-produced with Cartoon Network) as well as the upcoming "Free Willy: Escape from Pirate's Cove" and "Lost Boys: The Thirst." Warner Premiere also develops and produces content for Warner Bros. Digital Distribution such as the "Watchmen" motion comic and digital visual album, "One Eskimo," as well as the "Superman: Red Son” and "Batgirl" motion comic series.
 
She also will continue to oversee global acquisitions of home entertainment content for Warner Home Video.

Davis joined Warners in 2004, launching an ethnic marketing group to acquire home video content. She also played a key role in executing multicultural marketing initiatives for Warner Home Video's mainstream releases.

"For the past several years, Eva has been a key contributor to the strategic development and management of the Warner Premiere slate and team," Nelson said.
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