TiVo: Debate's Most Popular Moment Was Women's Pay Question (Video)

4:15 PM PST 10/17/2012 by Paul Bond
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Mitt Romney's "binders full of women" line also a hot topic on talk radio: "There's no gaffe here," says Rush Limbaugh.

The most-watched moment of the second presidential debate Tuesday night was when a young woman in a blue and red outfit stood up and asked: “In what new ways do you intend to rectify the inequalities in the workplace, specifically regarding females making only 72 percent of what their male counterparts earn?”

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According to TiVo, the question and answers by the two candidates -- President Barack Obama and Mitt Romney -- was the portion of the debate that was rewound and rewatched most often.

See video of the question and answers below.

Online, the focus was on a portion of Romney’s answer where he said he was showed “binders full of women” when, as governor of Massachusetts, he asked why there weren’t more women applying for cabinet positions in his administration.

Some folks put the “binders full of women” line to music and posted their creations online, many more tweeted jokes about it -- and some even made video compilations out of Romney’s answer.

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Meanwhile, in talk radio, where conservatives dominate, hosts were apoplectic about both the question and the answers from both candidates. Dennis Prager, for example, cited numerous studies he said debunked the premise, and accused Romney and Obama of pandering to women by even accepting it at face value.

Rush Limbaugh spent several minutes dissecting why Obama supporters consider Romney’s “binders full of women” line detrimental to his campaign.

“There’s no gaffe here. See, they live in this bubble,” Limbaugh said, characterizing those who made hay of Romney's remark. “They create this illusion that Republicans hate women, and so something happens and they have a knee-jerk reaction. A binder filled with qualified women somehow proves Romney hates women. It’s difficult to keep up with.”

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TiVo also measured the first debate between Obama and Romney, and determined that Romney’s reference to Big Bird and his plan to pull federal funding from PBS was the most-watched moment. During the vice presidential debate, a discussion between Vice President Joe Biden and Rep. Paul Ryan regarding Romney’s assertion that 47 percent of the nation will vote for Obama “no matter what” was the most-watched moment, according to TiVo.

Email: Paul.Bond@thr.com

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