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Digital Power 50 for 2010

THR's third annual list saluting innovators in media

Power doesn’t come easily in the digital content world.

Despite the buzz about the iPad or Foursquare, audiences and revenues generated by programming on PCs or wireless devices is still a pittance compared with that on such established mediums as film and TV. But measured by the more intangible metric of influence, even the slightest innovation can portend big changes to come in the evolving media business.

Which makes the accomplishments of the 50 men and women highlighted in The Hollywood Reporter’s third annual Digital Power issue worth noting. To best reflect an industry sector that flouts tradition, Digital Power isn’t a traditional “power” list. No amorphous quantifications of clout here; these simply are the people you need to watch if you want to stay abreast of how the content business is being revolutionized. That guiding principle applies to execs at white-hot success stories like Twitter and turnaround specialists trying to work their magic on beleaguered assets like MySpace.

If there’s one quality that epitomizes all of these people, it’s ambition. Look no further than this year’s Digital Power Player honoree, David Eun, who left Google in March to head content efforts at AOL, a company that has reprioritized to make content its true focus. If taking a business once known as the Internet’s gateway and remaking it into a Time Inc. for the 21st century doesn’t represent a power play, nothing does.

DIGITAL POWER PLAYER 2010 HONOREE
David Eun | AOL

DIGITAL POWER 50 (in alphabetical order)
Darcy Antonellis | Warner Bros.
Michael Aragon | Sony Playstation Network
Josh Bank | Alloy Entertainment
Jonathan Barzilay | Flo TV
Ethan Beard | Facebook
Eric Berger | Sony Pictures Entertainment
Joe Bilman | Fox Mobile Group
Greg Clayman | MTV Networks
Lucas Cruikshank | "Fred"
Eddy Cue | Apple
Marc DeBevoise | Starz
K.C. Estenson | CNN.com
Justine Ezarik | "iJustine"
Erik Flannigan | MTV Networks
Jim Funk | Roku
Mark Greenberg | Epix
Karin Gilford | Comcast
Dan Goodman | Believe Entertainment Group
Dave Habiger | Sonic Solutions
Albie Hecht | Worldwide Biggies
Jason Hirschhorn | MySpace
Jordan Hoffner | Electus
Brad Hunstable | Ustream
Jason Kilar | Hulu
Jason Kint | CBSSports.com
George Kliavkoff | Hearst
Tom Lesinski | Paramount Pictures
Ross Levinsohn | Fuse Capital
Edward Lichty | Vudu
Joy Marcus | Dailymotion
John McCarus | Digitas
Jon Miller | News Corp.
Matt Milne | DivX
Scott Moore | MSN
JB Perrette | NBC Universal
Jimmy Pitaro | Yahoo
Keith Richman | Break Media
Avner Ronen | Boxee
Ira Rubenstein | Marvel
Ted Sarandos | Netflix
Mitch Singer | Sony Pictures Entertainment
Chloe Sladden | Twitter
Larry Tanz | Vuguru
Steve Wadsworth | Disney
Tristan Walker | Foursquare
Michael Wayne | DECA
RJ Williams | Young Hollywood
Kevin Yen | YouTube
Vivi Zigler | NBC Universal