Pret-a-Reporter

Dior to Name Valentino's Maria Grazia Chiuri as Creative Director

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Maria Grazia Chiuri

Her appointment will reportedly be announced after the French fashion house's couture show in July.

Valentino's Maria Grazia Chiuri is reportedly taking the reins at Dior, reports Reuters. A source tells the news site that the official announcement will come after the couture show in July.

Chiuri will be the first female creative director to helm the French fashion house, following in the footsteps of previous designers Raf Simons, John Galliano, Yves Saint Laurent, Gianfranco Ferre and Dior himself.

Chiuri will take the lead following Simons' exit from the luxury label in October. This would mark the end of Chiuri's long and successful collaboration with design partner Pierpaolo Piccioli as co-creative directors of Valentino since 2008. (The duo helped Valentino reach the $1 billion mark this year.)

Prior to Simons, whose small body of work was critically hailed, Dior was helmed by loose cannon John Galliano, who created a PR nightmare after an anti-Semitic speech. After the scandal and Galliano’s subsequent firing, Bill Gaytten was named as interim designer for 13 months.

During Dior's search for a new creative leader, head designers Serge Ruffieux and Lucie Meier were tasked with creating the brand's fall 2016 ready-to-wear and couture collections, as well as the aforementioned cruise range. Unlike Lanvin, who also was without a creative director before Bouchra Jarrar was named to the top spot in early March, Dior’s collections were met with approval from critics, though most of the conversation at Paris Fashion Week was less about the clothes and more about Simons' unfilled shoes.

The news comes not along after the French fashion house presented its cruise 2017 collection at Blenheim Palace in Oxfordshire, England on May 31. The grand presentation welcomed a bevy of boldfacers, with Kate Beckinsale, Kate Mara, Elizabeth Olsen, Kiernan Shipka, Emma Roberts and The Weeknd in the front row.

Dior did not immediately respond to Pret-a-Reporter's request for comment.

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