Disney: Doing it the family way

2007 boxoffice: $1.36 billion | Market share: 14.1%

Walt Disney Studios retired its old Buena Vista distribution moniker last year as it continued to focus on its release schedule -- down from 19 movies in 2006 to 13 in 2007 -- around family-friendly fare. Under the stewardship of chairman Dick Cook and production president Oren Aviv, the studio sought to eliminate surprises -- and mostly succeeded. Its winning summer double bill of "Pirates of the Caribbean: At World's End" and Pixar's "Ratatouille" echoed 2006's "Pirates of the Caribbean: Dead Man's Chest" and Pixar's "Cars," and the sequel "National Treasure: Book of Secrets" was a year-end hit. But the studio also is adapting to the future, with an emphasis on 3-D. Disney it next rolling out a Hannah Montana 3-D concert film.

Walt Disney 2007 boxofficeRelease dateBoxoffice
Primeval1/12     $10.6
Bridge to Terabithia2/16     82.2
Wild Hogs3/2    168.2
Meet the Robinsons3/30     97.8
The Invisible4/27     20.6
Pirates of the Caribbean: At World's End5/25    309.4
Ratatouille6/29    206.4
Underdog8/3     43.8
The Game Plan9/28     89.2
Tim Burton's the Nightmare Before Christmas (reissue)10/19     14.5
Dan in Real Life10/26     46.9
Enchanted11/21     113.9
National Treasure: Book of Secrets12/21     142.
Aliens of the Deep1/28/05        0.2
Roving Mars1/27/06      2.6
The Prestige10/20/06        0.6
The Santa Clause 311/3/06        0.8
Deja Vu11/22/06      2.2
Apocalypto12/8/06      6.8


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