Disney unit ups Peter Seymour
He becomes executive vp strategy and researchPeter Seymour has been promoted to executive vp strategy and research for Disney Media Networks. He reports to Disney Media Networks co-chairs Anne Sweeney and George Bodenheimer.
Seymour will continue to help executives grow their businesses, coordinate strategy across the division, evaluate new business, pursue investment and acquisition opportunities and expand the company’s international presence.
Additionally, he will oversee research and media planning across the Disney ABC Television Group, reporting to Sweeney.
Seymour, most recently senior vp strategy, has helped develop the division’s long-range plans and led the recent launch of DMN’s advertising research lab.