Donald Trump's 'Celebrity Apprentice': Why Only One Advertiser Has Fired Him (Analysis)

4:00 AM PDT 5/3/2011 by Daniel Miller

THR calls nearly every advertiser on the show; most offer "no comment" or no returned call when asked if they plan to continue supporting the increasingly controversial star of NBC's show.

Groupon’s decision last week to pull its advertising from the Celebrity Apprentice website in the aftermath of what many believe to be racially tinged political comments made by star Donald Trump has not initiated the chain reaction of sponsors deserting the NBC show that some expected.