E! Moves 'The Soup' to Wednesdays, Announces Premiere Dates for Three Series
E! is making some moves in an effort to expand its footprint on original programming.
The cable network is slotting The Soup, hosted by Community star Joel McHale, on Wednesdays at 10 p.m. beginning Nov. 30. For the past several seasons, the comedy series has aired on Friday nights. This marks a vote of confidence for one of E!'s core franchises and is intended to give more viewers to catch The Soup. The network is planning on launching a revamped website and mobile apps to supplement the move.
Additionally, the female-skewing net has announced the premiere dates of Kourtney & Kim Take New York and Chelsea Handler's "after hours" reality series After Lately during its "Go Big and Stay Home!" week.
Kourtney & Kim Take New York, following Kourtney and Kim Kardashian, will begin its new season on Sunday, Nov. 27 at 10 p.m. followed by After Lately at 11 p.m. The latter will feature celebrity appearances, behind-the-scenes drama and Handler's hijinks.
E! will launch a new eight-episode, one-hour docu-series, Scouted, on Monday, Nov. 28 at 10 p.m., which follows young women from across the country who are given a chance at becoming a model.
The announcement comes after E! hired former ABC Studios executive Kevin Plunkett to oversee its scripted programming and after the net tapped Suzanne Kolb as the net's president. The Hollywood Reporter broke the news that the network is undergoing a "brand audit."
"I would say that E! is a wide open book right now in terms of where we go," NBCUniversal cable entertainment and cable studios' Bonnie Hammer told THR of her plan to figure out what the female-leaning network is -- and perhaps more poignantly, could be last spring. "E! is very successful right now; it’s not broken in any way, shape or form. But the goal is to do to E! what we did to USA over the past seven years: take it from a successful channel and have it just completely break out."