'Up' easily tops sales chart

Katherine Heigl's 'The Ugly Truth' nabs top rental spot

Walt Disney Studios Home Entertainment's "Up" was an easy victor in the weekly DVD and Blu-ray Disc sales competition, bowing at No. 1 on both the Nielsen VideoScan First Alert sales chart and VideoScan's Blu-Ray Disc sales chart.

The animated Pixar hit, with a domestic box office gross of $293 million, generated 24% of its week-one disc sales from the Blu-ray Disc format, a new high for a family film.

Despite the high sales tally, there was enough rental demand for "Up" to snag a second-place finish on Home Media Magazine's rental chart for the week ending Nov. 15. There, "Up" was outpaced by Sony Pictures' "The Ugly Truth," a romantic comedy with Katherine Heigl that earned $88.9 million in U.S. theaters.

"Up" debuted as the week's No. 2 rental, pushing last week's top rental, Paramount's "G.I. Joe: The Rise of Cobra," to the No. 3 spot.

On the sales chart, "The Ugly Truth" bowed at No. 2, but its unit sales only amounted to a scant 16.3% of "Up" sales, which according to Home Media Magazine market research estimates are nearing the 5 million unit mark after only six days in stores.

"G.I. Joe" also slipped to No. 3 on First Alert.

On the Blu-ray Disc chart, Disney didn't just snag the top spot with "Up," but also laid claim to the No. 2 position with the earlier Pixar hit "Monsters, Inc.", which debuted on Blu-ray the same day as "Up." Sales of the Blu-ray "Monsters, Inc." were so strong that the film bowed at the No. 6 spot on the overall sales chart.
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