• The Hollywood Reporter on LinkedIn
  • Follow THR on Pinterest

Ed Ruscha Designs Poster for Los Angeles Film Festival

LAFF Key Art Awards - P 2014
Courtesy of LAFF

The famed artist created the key art for the 20th edition of the fest, which runs June 11-19.

Famed artist Ed Ruscha has designed the poster for the 20th Los Angeles Film Festival, which will run June 11-19. The work is based on Ruscha's 1962 painting Large Trademark With Eight Spotlights.

"I'm pleased to have designed the poster in support of the 20th L.A. Film Festival and Film Independent, and I hope the image reaches as many people as possible," Ruscha said.

"We're honored that Ed Ruscha created the artwork for the 20th anniversary poster," Josh Welsh, president of Film Independent, which presents the festival, commented. "Ruscha's body of work represents the creative spirit of Los Angeles that is embodied in the Festival."

Ignition, the L.A.-based creative agency, worked with Ruscha on the poster design.

To mark the fest's 20th edition, festival director Stephanie Allain; Elvis Mitchell, curator of the Film Independent at LACMA program; and artist/scholar Roya Rastegar will program a special section of films and events that celebrates the cultural wealth of Los Angeles.

The Los Angeles Film Festival programming team is comprised of Allain, artistic director David Ansen, associate director of programming Doug Jones, senior programmer Maggie MacKay and programmers Jennifer Wilson, Drea Clark, Hebe Tabachnik and Jenn Murphy, as well as guest curators Mitchell and Rastegar.