Edward James Olmos Records PSA to Encourage Hispanic College Enrollment

Hispanic Scholarship Fund

The 'Battlestar Galactica' star wants to make parents aware of resources available to them

Several stars are using Hispanic Heritage Month to make parents aware of resources available to help their kids go to college.

Edward James Olmos and CSI: Miami's Adam Rodriguez are among those who recorded PSAs to encourage parents to look into scholarships and planning tools for their children.

According to the Hispanic Scholarship Fund, which created the PSAs with the Ad Council, Hispanics make up 19 percent of  college students from the ages of 18 to 24, a number that is up from 12 percent in 2008.

Hispanic Heritage Month runs from Sept. 15 to Oct. 15.

Watch two of the ads below. 

Edward James Olmos:

Adam Rodriguez:

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