Fanhattan Adds Lifetime, PBS, Sony's Crackle to Content Discovery Service

 Fanhattan

NEW YORK - Fanhattan, an entertainment discovery service that allows users to find and watch on-demand movies and TV shows across digital media services, has added Lifetime, PBS and Sony's Crackle to its lineup of partners.

The new content available via these partners will increase the breadth of Fanhattan’s on-demand libraries, it highlighted.

In a blog post, the company said: "We're truly happy to have these new content powerhouses on board and can't wait to show you who else we've got up our sleeves very soon."

Streaming video content provider Crackle is owned by Sony Pictures Entertainment. Its content consists of Sony films and TV shows. The firm provides it for free through an online syndication network that includes YouTube, Hulu, AOL and mobile service providers.

On its blog, Fanhattan highlighted such films as Das Boot, Snatch, Starship Troopers and A Few Good Men, as well as anime film Final Fantasy: The Spirits Within as examples of what is available via Crackle. Plus, it touted that users can get such TV classics as Seinfeld, I Dream of Jeannie, Sanford and Son and All in the Family via Crackle.

Lifetime content available to Fanhattan users includes Project Accessory, How I Met Your Mother and The New Adventures of Old Christine, the Fanhattan blog post said, calling the programs "a fantastic carving of Lifetime content."

Nova, Antiques Roadshow and select episodes of Austin City Limits are PBS shows that Fanhattan cited as being available to its users now. "Yes, THAT PBS," the firm said in its blog post.
 
Fanhattan also ties in to such services as Netflix, Hulu Plus and iTunes, allowing users to find content without having to separately look through various services. Earlier this year, Fanhattan launched iPad and iPhone apps.

“At Fanhattan, we aim to inspire discovery of TV shows and movies on all the screens where consumers want to watch entertainment," CEO Gilles BianRosa described the firm's goal earlier this year.

Financial terms of the new partnerships weren't disclosed.

“We work with our partner services in different ways – sometimes the integration is purely technical, and other times it involves a business relationship," a spokeswoman said. "All of our agreements are different, and we don’t talk about explicit deal terms.”

Email: Georg.Szalai@thr.com

Twitter: @georgszalai

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