Fantasy Football Driving NFL to Record Breaking Ratings Year
7:55 AM PST 12/20/2010 by Lindsay Powers
According to an ESPN survey, 70% of respondents who played fantasy football said their make-believe matchups led them to watch real NFL games they might otherwise have not tuned into.
The NFL has earned record ratings this year, thanks in part to an exceptionally weak fall TV season, player drama… and fantasy football.
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