Canada's Bell Media Cuts 'Fashion Television' After 27 Years on Air

1:54 PM PDT 4/11/2012 by Etan Vlessing

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Jeanne Beker, who has covered New York, Paris and Milan runway shows for nearly three decades, will stay on to work on fashion-related projects.

TORONTO -- Canadian broadcaster Bell Media on Wednesday said it has cancelled Fashion Television, a weekly fashion industry TV series that ran for 27 years.

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Ten jobs are being lost, even as Fashion Television host Jeanne Beker stays on with Bell Media to work on fashion-related projects, according to the broadcaster.

"So surreal. This dream is over: After 27 glorious years, FT production ceased today. So sad to see some of my closest colleagues move on,” Beker said Wednesday on her Twitter account.

Fashion Television, which launched in 1985 on the Citytv network and saw Beker reporting on the latest fashion trends from global catwalks, aired on VH1 and E! in the U.S. and elsewhere internationally.

But the recent influx of fashion-themed reality TV series based on global formats like Canada's Next Top Model and Project Runway Canada has meant local broadcasters no longer need to send their own TV crews to New York, Paris and Milan to cover the latest runway shows.

The end of Fashion Television was preceded in 2009 by the cancellation of a rival Canadian fashion industry news series, the CBC’s Fashion File, which was hosted by Tim Blanks.