Finding Oscar in Berlin
How some Hollywood studios are using the winter festival to whip up awards buzz.
When Paramount moved the release of Martin Scorsese's Shutter Island from October 2009 to February 2010, Hollywood gasped. How could the studio push back a Scorsese film to the dog days of winter? But the whispering stopped when the Leonardo DiCaprio film became a box-office hit, grossing $128 million domestically and an even better $166.8 million internationally for a worldwide haul of nearly $295 million.
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