Fox Sports Follows NASCAR Pact by Signing United SportsCar Racing Deal

11:40 AM PST 08/09/2013 by Alex Ben Block

The car-and-truck events join the recent racing agreement, bolstering content for Fox Sports One and Two channels ahead of the Aug. 17 launch.

Fox Sports, continuing to add sports programming in advance of the Aug. 17 launch of the new national channel Fox Sports One, on Friday announced it has made a five-year deal for United SportsCar Racing events through at least the 2018 season. No financial terms were released.

United SportsCar Racing was formed in September 2012 when the Grand-Am Rolex Sports Car series and the American LeMans series were merged.

This latest deal follows last week's announcement that Fox had made a deal with NASCAR to broadcast its Sprint Cup Series and other races through 2024. That completes negotiations which saw NBC grab a major portion of the NASCAR races and Fox the rest. Those events previously were on ESPN and Turner Broadcasting, whose contracts expire in 2014.

NBC will now have 20 Sprint Cup races and 19 nationwide races starting in 2014. Fox gets 14 nationwide races and retains rights to the Camping World Truck series, enhancing a deal first signed in fall 2012.

USA Today reported the total value of the NBC and Fox deals to NASCAR was about $8.2 billion, up 46 percent from the previous deals worth about $4.5 billion.

The United SportsCar races are generally considered less important than NASCAR but still provide content for Fox Sports One and its companion channel Fox Sports Two. What was formerly on Fox's Speed Channel is being folded into the new services.

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