German boxoffice up 1.1% in H1 of 2010

But local films lose ground to studio fare

BERLIN -- Pricey tickets for 3-D screenings kept Germany's boxoffice aloft in the first half of 2010, as boxoffice rose a slight 1.1% to $527 million despite an 11% drop in admissions to 56 million sold, according to figures from Rentrak EDI.

Hollywood's current monopoly on 3-D titles helped studio product regain ground lost to German fare.

Local-language films earned just $83 million at the boxoffice in the first half, a 25% drop off from the same period last year. The market share for German films in the first half of 2010 was just 15.8%, compared to 19% in the first quarter. The German comedy "Friendship!" released here by Sony Pictures in January, remains the top local earner for 2010, with a total take of around $13 million.
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