'Girl With the Dragon Tattoo' Inspires H&M Collection
The retailer is launching a 30-piece line in anticipation of the upcoming David Fincher film starring Rooney Mara.
The Girl With the Dragon Tattoo has inspired H&M to create a line just in time for the upcoming David Fincher movie.
Trish Summerville, the costume designer for Fincher's film adaptation starring Rooney Mara, and the retailer have teamed up to create a 30-item capsule collection inspired by the look and style of Lisbeth Salander, the anti-hero created by author Stieg Larsson, according to published reports.
“Salander’s look is very real and very lived in, with pieces that her character has worn for a long time, like her jackets that act as her armour to shield her from the world,” Summerville said. “I wanted the collection to have the essence and strength of Salander, with a fashion edge.”
H&M said in a statement: "The 30-piece collection has the dark urban feel that defines (Salander's) character, with leather jackets and trousers, torn jeans and slouchy hoodies all in industrial shades of black, grey, worn white or dark red."
The collection includes items like torn jeans and leather jackets and will make its way onto shelves Nov. 28 at the boutique Colette in Paris before making its way to approximately 180 H&M stores worldwide and its online site Dec. 14.
Fincher's Dragon Tattoo, co-starring Daniel Craig, opens in U.S. theaters Dec. 21.
Since 2004, H&M has teamed with Karl Lagerfeld, Stella McCartney, Jimmy Choo and Sonia Rykiel for limited capsule collections.