Google Launches eBookstore Platform in Canada

11:15 AM PST 11/01/2011 by Etan Vlessing
Google

The U.S. search giant is going head-to-head north of the border against Amazon.com and other electronic book sellers.

TORONTO - Google has launched an e-book retail presence in Canada.

The U.S. search giant on Tuesday rolled out its Google eBookstore north of the border, a year after launching its ebooks platform in the U.S. and more recently in Britain.

Google did earlier beta-testing with a half-dozen Canadian publishers, and will now sell countrywide hundreds of thousands of ebooks and make available another two million ebooks in the public domain for free.

“Google believes Canadians should have access to the books they want, should be able to read books on the device they want, and should be able to buy books from the bookstore they want,” the company said in a statement.

Google’s eBookstore in Canada will face down established local competition from Amazon.ca and the Canadian tablet maker Kobo, which is majority owned by local retail bookseller Indigo Books & Music.

The Google online venture launches with supply deals from local Canadian publishers like Penguin, Harper Collins, Dundurn, and McGill Queens University Press.

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