HBO to Preview Beyonce's 'Lemonade' Event for Free
The free preview weekend also includes season premieres of 'Game of Thrones,' 'Veep' and 'Silicon Valley.'
Beyonce is taking over HBO's premiere-filled weekend with her highly anticipated event, Lemonade.
HBO is taking full advantage of the superstar's world premiere to bring more attention to its season premieres on Sunday, offering non-subscribers a free preview weekend of both HBO and Cinemax.
Season premieres of Game of Thrones, Veep and Silicon Valley on Sunday, April 24 are all included, as well as the premiere of Beyonce's Lemonade and the pay TV premiere of Jurassic World.
Lemonade has been billed as HBO's "world premiere event," but not much more is known about the project. HBO's schedule reveals that it will be an hourlong program airing at 9 p.m. ET/6 p.m. PT on April 23, with an encore on Sunday.
Non-subscribers can also see an encore performance of HBO's Confirmation, which originally premiered on April 16, and a new episode of Last Week Tonight with John Oliver.