Hegedus to Debmar-Mercury

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Debmar-Mercury, a wholly owned subsidiary of Lionsgate, is getting into the international television distribution business, and Beata Hegedus has joined the company as managing director, heading the company's new London office.

Hegedus will focus on acquiring international formats for U.S. and worldwide distribution as well as licensing U.S. television formats to the global market.

Before Debmar-Mercury, Hegedus was at Fox TV Studios in London, where she was charged with acquiring format ideas for Fox TV Studios' production in the U.S., U.K. and other FtvS territories. She also was head of sales at ID Distribution.

Hegedus will report to co-presidents Mort Marcus and Ira Bernstein.
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