Homer and homers

'Simpsons,' World Series key Fox weekly win

Fox won another week in the key adult demographic thanks to the conclusion of the World Series, while ABC climbed ahead of CBS for second place.

Wednesday's wrap-up of the rain-plagued Game 5 of the World Series, Sunday's "Treehouse of Horror" episode of "The Simpsons" and NBC's presentation of "Sunday Night Football" finished in a three-way tie as the top-rated programs of the week.

Fox's animated lineup performed strongly, with "Simpsons" (12.4 million viewers, 6.2 rating/15 share in the adults 18-49 demographic) hitting its best number in nearly five years and the other Sunday comedies posting their strongest ratings in about 10 months. Fox's "House" (13.5 million, 5.4/14) sank a couple tenths yet still topped Tuesday.

Last week, ABC and CBS tied for second place. This time, ABC gained slightly to place second, while CBS fell a bit.

Sunday's "Desperate Housewives" (15.9 million, 5.8/13) and Thursday's "Grey's Anatomy" (15.3 million, 5.7/14) were the top-rated dramas of the week and stable compared with their previous airings. ABC's new Thursday show "Life on Mars" (8.1 million) made gains yet still placed last in its hour. Monday's "Dancing With the Stars" (18.9 million, 3.9/9) had its best numbers in a few weeks. Wednesday's "Pushing Daisies" (6.7 million, 2.3/6), going solo against the Barack Obama ad on the other major broadcasters, hit season-high numbers.

CBS won its fifth straight week among total viewers yet placed third in the demo. Aided by reduced competition, freshman series "The Mentalist" (16.1 million, 3.9/9) posted a season high. The network's top show, "CSI: Crime Scene Investigation" (19.1 million, 4.8/12), took a hit Thursday, causing the new drama "Eleventh Hour" (11.3 million, 2.8/8) to also slip slightly.

NBC was in fourth place yet was up 27% overall compared with last week, powered by the return of "Sunday Night Football" (16.7 million, 6.2/15). The premiere of Thursday's "30 Rock" (8.7 million, 4.1/10) debuted to series-high numbers, while the new half-hour "Kath & Kim" (5.4 million, 2.4/6) held its lead-in and received a full-season pickup. But Monday's freshman "My Own Worst Enemy" (5.3 million, 2.3/6) continued its decline.

The CW was up 18% in its target demographic of women 18-34 compared with the same week last year, with Monday's "Gossip Girl" (3.1 million, 1.6/4) improving and Thursday's "Supernatural" (3.6 million, 1.5/4) scoring its best rating since its premiere. (partialdiff)
comments powered by Disqus