Pret-a-Reporter

Hood By Air to Show at Made L.A. Fashion Event

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Hood by Air

Special guest performance included.

Made L.A.'s first-ever fashion weekend just upped its street cred. 

Joining the two-day event's lineup is Hood by Air, which will show a special capsule collection, called "Hallways," on Saturday, June 11 at 5 p.m. HBA's presentation will also feature a special live performance by Yves Tumor.

The New York-based brand's runway show will follow presentations by Moschino on Friday, June 10, and precede the show for Tyler the Creator's brand, Golf Wang, which will present at 9 p.m. on Saturday evening.

Immediately following HBA's show, customers will be able to purchase items from the collection at the event — but don't worry, if you're not in L.A. you can still pre-order items online at the brand's website. HBA is just one of a growing number of companies, including Burberry and Rebecca Minkoff, testing the "see-now, buy-now" model that has been the talk of the industry as of late. 

Tickets to each show, as well as access to the Made L.A. pop-up shops — all taking place downtown at L.A. Live's event deck — are now available for purchase on Made L.A.'s website

 

A photo posted by MINDING MY BUSINESS (@hoodbyair) on

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