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How an English Village Bankrolled 'A Tortoise in Love' (Cannes)

The 2,000 residents of Kingston Bagpuize and Southmoor donated time, money and hair styling to bring the romantic comedy to the Cannes market.

Crowd-sourcing – getting audiences to pony up to finance films – is the latest buzzword in Hollywood financing circles. But the new English romantic comedy A Tortoise in Love has taken the idea one step further with an entire village stepping up to bankroll a feature.