Hulu Adds NBCUniversal Bundle to Live TV Service
Under the deal, Hulu subscribers will have access to live and on-demand streaming from NBC, Telemundo, Bravo, E! and other cable channels.
Hulu has added new channels from NBCUniversal to its live television service as it preps the launch of the skinny bundle.
The streamer has reached a distribution deal with NBCU that will provide Hulu subscribers with live and on-demand programming from its slate of broadcast and cable channels, including NBC, Telemundo, Syfy, Bravo, E! and MSNBC.
The deal gives Hulu's forthcoming live TV service all four of the major broadcast channels and brings the total size of its bundle to over 50 channels.
"We're pleased to partner with Hulu to make NBCUniversal's leading portfolio of entertainment, news and sports networks available on this new service," said NBCU content distribution chairman Matt Bond. "Growing our audience is an important priority and this partnership will help bring our networks to new customers."
The deal also includes a framework for carriage of NBC and Telemundo's broadcast affiliates on the Hulu service.
Prior to inking this deal, NBCU — a part owner of Hulu alongside Fox, ABC and Time Warner — was the lone broadcast holdout for the service, which is expected to launch this month. In January, Hulu reached an agreement with CBS. It also has pacts in place with A+E Networks, 21st Century Fox, Walt Disney Co. and Turner Networks.
"NBCUniversal is home to many of today's leading sports, news, entertainment, and lifestyle networks — brands that not only draw large audiences but also drive pop culture," said Hulu CEO Mike Hopkins. "With this agreement in place, Hulu will soon provide an affordable, complete live TV package that includes all four major broadcast networks, the top-rated cable news channels, a massive sports offering and our deep existing premium streaming library for under $40."
Hopkins has said the live TV service will cost less than $40 and will include features such as a cloud DVR. The service does not yet have a public launch date.