Icon U.K. Group Seals Distribution Partnership With Lionsgate U.K.

Gregory Smith

Kristen Stewart, Sam Riley and Garrett Hedlund upcoming starrer 'On The Road' falls under pact.

LONDON – Icon U.K. Group and Lionsgate’s U.K. division is forming a multi-year partnership for the Canadian owned distributor to distribute and release “certain of Icon’s film rights in the U.K.”

First up through the fresh look “joint partnership,” according to an Icon spokesman, will be Adam Wingard’s horror outing You’re Next, the Kristen Stewart, Sam Riley and Garrett Hedlund starry adaptation of Jack Kerouac’s cult road journal On The Road and the big screen transfer of children’s cartoon Postman Pat: The Movie.

The official announcement of the pact comes a day after THR reported Icon Group U.K. was closing down its distribution arm to concentrate on building a fresh strategy concentrating on production and international sales ambitions and that Lionsgate is the most likely suitor to take up distribution duties.

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Icon Group U.K. said Tuesday the emphasis “going forward” will be on acquisitions and production and international sales.

The company said its international sales division “will sharpen its focus on acquiring new projects by seeking out production deals to source original content, while retaining its core business off selling product to international distributors.”

Last week, Icon U.K. Group, owned by Len Blavatnik's Access Industries, officially announced the appointment of Aviv Giladi as CEO of the Icon UK group of companies.

Giladi said in a very public call for business partners: “Content creation is central to my career and I invite the world’s film talent to come and talk to us at Icon about projects we can partner with.”

There is still no official statement on the full fallout at Icon as the changes begin to take shape.

Lionsgate is expected to issue a statement of its own about the arrangement soon.

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