Idea Factory Taps Development Executive

Deana Delshad

Deana Delshad has joined the company, while Andrew McCormick has been promoted to manager.

Deana Delshad, who executive producerd Style Network's How Do I Look?, has joined The Idea Factory as vp of development.

"We are thrilled to have such an accomplished executive producer join our company and we look forward to her having her talents add to our already diverse programming," said Darryl Silver, president of The Idea Factory, in a statement.

Delshad was also behind Style's Modern Girl's Guide to Life and E!'s Rank & Women of ....

She has also worked at ABC, Telepictures, A. Smith & Co., The Gurin Co. and Dick Clark Productions.

Additionally, the company has upped Andrew McCormick to manager of development.

The Idea Factory has produced Bound for Glory, God or the Girl, Big Medicine, Half Pint Brawlers, The Other Side, Karaoke Moms, Looking for Love and Trade Off.

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