Indonesia pay TV doubles in 2007

Penetration still only 2% of population

SINGAPORE -- Indonesia’s pay TV market penetration doubled in the last year, with the launch of low-cost, pre-paid services helping to drive take-up, a report released Wednesday by the Cable & Satellite Broadcasting Association of Asia said.

Legitimate pay TV subscriptions doubled on an annual basis to 785,000 in the first quarter of 2008, reflecting in part the new, more competitive environment with operators offering additional local-language programming, such as a new Muslim channel and music channels.

But the report warned unauthorized redistribution remains a significant issue, although regulator KPI is trying to curb the problem.

Despite the increases, total penetration stands at only 2% in a nation of 234.7 million.
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