ION Enters Pro-Wrestling Ring with 'WWE Main Event'

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That's the question on the minds of ION Television executives, as they enter the ring of professional wrestling for the first time. The cable network has announced a new wrestling show, WWE Main Event, which will feature the popular wrestler Superstars and Divas from Vince McMahon's colorful roster.

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The one-hour original series will feature all the soapy action popularized on shows like USA Network's Monday Night Raw -- set to expand to three live hours of programming in July -- and Friday Night SmackDown, currently airing on Syfy. Storylines begun on those other shows will be furthered on the new ION series.

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“ION Television is delighted to begin a new partnership with such a successful and well-recognized franchise as WWE,” Brandon Burgess, CEO, ION Media Networks, says in a statement. “We look forward to introducing our ION audience to all of the excitement and drama WWE has to offer as well as welcoming a passionate new fan base to the network.”

WWE Main Event will premiere on October 3, 2012, at 8 p.m./7 p.m. central.