Ireland exits NBC TV for GE Asset

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Jay Ireland, president of TV stations and network operations at NBC Universal, is leaving his post for a job with corporate parent General Electric, the company said Thursday.

Ireland was named president and CEO of GE Asset Management Inc. In addition to NBC Uni stations, Ireland oversaw Telemundo, affiliate relations and domestic first-run syndication.

"While we're excited for Jay, we're also sorry to see him go," NBC Uni president and CEO Jeff Zucker wrote in an internal memo circulated companywide Thursday. "Jay has been one of the best stations executives in NBC's history, with a long list of notable achievements to his credit."

NBC Uni is expected to name a replacement in the coming weeks, according to the memo.

Among Ireland's accomplishments in recent years were the acquisition of Telemundo in 2002 and the launching of digital service WeatherPlus. He first began his career at GE 27 years ago, but transitioned to NBC in 1999 as president of NBC TV stations. He was upped to his current title in December.

Ireland also will join GE's corporate executive council and the GE Capital board of directors. He replaced Ronald Pressman, who is becoming president and CEO of GE's real estate division.
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