Kerry Trainor to head AOL Entertainment


AOL said Wednesday that Kerry Trainor will head AOL Entertainment.

The promotion to senior vp comes four months after he joined AOL. A couple of weeks after he was hired, Trainor took over as interim head of the group; on Wednesday, David Eun made the appointment permanent.

Eun also is a new employee. In February, he left Google to become president of AOL Media and Studios, where he was reunited with former colleague Tim Armstrong, AOL's CEO.

In his new role, Trainor will report to Eun.

Before AOL, Trainor was CEO of FlipGloss Media, a company he co-founded and sold to Forbes Media last year. FlipGloss is a photo publishing and monetization platform for glossy magazine publishers.

Before that, Trainor worked for eight years at Yahoo. He came to Yahoo through that company's 2001 acquisition of Launch.com, which became Yahoo Music.

As head of AOL Entertainment, Trainor will oversee five areas that each garner more than 10 million unique visitors monthly: AOL Music, Moviefone, AOL TV, Popeater and Games.com.

"We're in a really good position with scale around our large audience," Trainor told THR.

The sites are ad-supported but have dabbled in premium content, and Trainor said he intends to engage in such experimentation in the future. "We'll always look at other models," he said.

Shares of AOL, which split from Time Warner in November, advanced 3% on Wednesday to $20.69, giving the company a $2.2 billion market capitalization.
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