Pret-a-Reporter

Style Notes: Kristen Stewart's New Chanel Campaign Is Here; Target Releases App for Lilly Pulitzer Collab

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Five fashion stories to get you through the weekend. #TGIF

Target is embracing all forms of advertising to promote its 250-piece Lilly Pulitzer collection. In addition to a commercial (which stars unlikely duo Bella Thorne and Chris Noth), the retail giant will also release an app that allows users to interact with the commercial's scenes in order to access product information. Technology, man. [WWD]

Philip Treacy, the milliner behind some of our time's most memorable toppers, has partnered with MAC for a makeup collaboration inspired by his incredible hats. Treacy created three avant-garde headpieces for the vibrant, shimmery collection's campaign, and they don't disappoint. [The Cut]

Read more Ruffian Designers are Launching a New Line

The New York Times launched their Men's Fashion Section Friday, which — in addition to covering men's style staples including suits and grooming techniques — also features such intriguing articles as "Should Grown Men Use Emoji?" and "How I Came Out as Gray." [The New York Times]

Kristen Stewart's latest Chanel campaign has been revealed, with the actress modeling spring/summer 2015 eyewear for the French fashion house. Shot by Karl Lagerfeld, the campaign's first photo shows an artsy K. Stew decked out in the brand's embellished aviators with a tousled pixie cut. [Bustle]

Fern Mallis, the industry legend who was memorably called out by Kanye West after she told the New York Post that she's "kind of over Kanye," has stated that she is very interested in chatting with the rapper-turned-designer and has been in touch with his people to schedule the talk. [Style.com]

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