Lady Gaga Unveils Custom Twitter Emoji for New Album 'Joanne'
The singer will debut the emoji to promote her latest album, due out Oct. 21.
Twitter has officially gone Gaga.
Lady Gaga is getting a custom emoji that will appear for anyone using the hashtag #Joanne, in honor of her fifth studio album.
The emoji features the album's main artwork — Gaga, in profile, sporting a large pink hat, and is automatically activated anytime a Twitter user uses the hashtag. Gaga's previous studio release was a collaborative effort with legendary crooner Tony Bennett titled Cheek to Cheek that earned her a Grammy for best traditional pop vocal album. Gaga also received an Oscar nomination earlier this year for her work on the song "Til It Happens to You" from the documentary The Hunting Ground.
The singer also was seen on the small screen with a role on the fifth season of FX's American Horror Story.
Recently, Twitter also created a custom emoji for Emmys host Jimmy Kimmel to be used during the awards show.
The #Joanne emoji will be debut Wednesday night at midnight ET.
Joanne is set to hit stores on Oct. 21.