Lagardere Takes Over French Kids Channel Gulli
The media company plans to launch the children's channel in Africa next year
Lagardere Active has finalized its takeover of France’s kids channel, Gulli, buying out France Television's remaining 34 percent share.
The family channel targeting kids between the ages of 7 and 14, which had been launched as a partnership between the privately held media conglomerate and the state-owned network in 2005, is now wholly owned by Lagardere.
After two years of discussions and a tentative agreement reached last year, the two entities have now finalized the deal, according to a Thursday announcement, said to be around $31.5 million (€25 million). Programming includes animated series and feature films, educational programming, shows about science and nature and some U.S. shows such as Nickelodeon’s iCarly.
The media group, which has sold off much of its magazine and video game holdings to concentrate on the music, entertainment and content businesses, will now have full management and editorial control of the channel and plans to develop the brand internationally. Gulli Russia was launched in on satellite platform NTV+ in 2009, and the company recently announced plans to launch Gulli Africa in 2015.