Lifetime Taps Michele Moore Senior VP Publicity

2:57 PM PDT 3/13/2012 by THR Staff

0
0
0
0
0
Email
Print
Comments

Michele Moore

She'll oversee strategic communications and PR efforts for Lifetime Networks and work with Les Eisner.

Lifetime on Tuesday tapped Michele Moore senior vp publicity.

'America's Most Wanted' Gets 20-Episode Pickup at Lifetime

In her new role, Moore will work with Lifetime vp corporate communications and publicity Les Eisner and serve on Nancy Dubuc's senior team, overseeing strategic communications and PR efforts for Lifetime Networks.

"Michele's expertise and breadth of experiences as a senior level communications strategist in publicity, brand marketing and public affairs will be a great asset to Lifetime as our brand continues to evolve," Dubuc said in a statement announcing the hire. "Lifetime has assembled an extremely strong communications team, and Michele is a proven leader who will guide the group responsible for representing the network's position and programming to the media."

Moore comes to Lifetime from Temple University, where she served as the chief marketing official. Before that, she was a senior consultant for the Washington-based Walker Marchant Group, a crisis communications firm.