Lionsgate's TV Slate, Including 'Mad Men' and 'The Royals,' Headed to Vimeo
The exclusive licensing pact has the studio doing business with Barry Diller to help make Vimeo's global TV store the next new Netflix.
Lionsgate on Tuesday became the first Hollywood Studio to partner with Vimeo on its global television store, launching next month as a new competitor to Netflix.
The exclusive licensing deal will make series like Orange Is the New Black, Mad Men and The Royals available to Vimeo subscribers in the U.S. and in 150 other countries.
"Their (Lionsgate's) television slate includes nearly 80 series on 40 different networks, and they are a great partner with whom to kick off a service that will bring premium scripted shows from the U.S. to our hundreds of millions of viewers around the world," Barry Diller, chairman and senior executive of Vimeo parent IAC, said Tuesday in a statement while unveiling the deal.
By investing in TV fare, Vimeo is looking to compete against Netflix as a streaming service. "They (Lionsgate) are the first of many top Hollywood studios we expect to attract in the months to come," Diller added.
Lionsgate CEO Jon Feltheimer said the Vimeo deal was part of an ongoing drive by the studio to get its TV content to online, next-generation customers everywhere.
"Not only are we proud to be in business with Barry Diller, but we are also pleased to continue teaming with nearly all the digital platforms, including recent licensing deals with YouTube Red, Verizon’s go90, Steam, Starbreeze and Google’s new Daydream virtual reality initiative," Feltheimer told investors in Toronto during his company's annual shareholders meeting.
Vimeo will officially launch its global television store Oct. 18 at MIPCOM in the south of France.