Ludwig Bauer to Leave German Media Group Tele-Muenchen
The German TV executive built up ATV, the leading Austrian private network controlled by TMG.
COLOGNE, Germany – Veteran German television executive Ludwig Bauer is stepping down, at the end of this year, from Herbert Kloiber's Tele-München Group (TMG) after eight years at the company.
Bauer's main job at TMG was to run ATV, the Austrian commercial network which TMG took full control of in 2007. Under Bauer's management, ATV became Austria's number one commercial channel, with a market share last month of around 3.4 percent. In 2011, he launched a second network, ATV2, which has around 0.5 percent of the Austrian market, which is dominated by public broadcaster ORF and the regional broadcasts of German networks of the RTL and ProSiebenSat.1 group.
Before switching to Austria, Bauer was responsible for the successful relaunch of TMG's Munich-based channel Tele 5.
But after several years in Vienna, Bauer said it was time, for “personal reasons,” to return to his home in Munich and to leave TMG. Bauer is married to Rola Bauer, head of Munich-based TV Tandem Communications, producers of NBC's upcoming crime drama Crossing Lines. The couple have two children.
“I am greatly indebted to Ludwig Bauer,” Kloiber said. “ In very turbulent times and with enormous personal commitment he successfully built up and led our Austrian television operations. His profound knowledge and his deliberate and strategic thinking have significantly advanced the position of the ATV stations in the past five years.”
Martin Gastinger, currently head of programming at ATV, will replace Bauer at TMG.