Lynn Frank joins Warners' int'l marketing
Creates, implements division's strategy developmentLynn Frank is joining Warners in the new position of executive vp, international marketing.
Frank will move to Warners' Burbank headquarters from London, where she spent the past five years as managing director and senior vp, ESPN Europe.
She will report to Sue Kroll, Warners president, worldwide marketing, who announced the appointment Thursday, and she will work with Kroll and the international marketing execs to create and implement the division's day-to-day strategy development and business and campaign planning and execution across all international territories.
Frank will have oversight of all international campaigns, planning and budgets, as well as the strategic development and execution of regional and local campaigns. She also will be involved in local acquisitions for regional release.
Kroll and Frank previously worked together at Turner Broadcasting and Kroll said, "Her expertise in opening new markets and localizing global properties was a tremendous asset, as it will be here at Warner Bros. as our business continues to evolve in the rapidly changing international marketplace."