'Mad Men' Glamour

6:00 AM PDT 6/12/2012 by Meg Hemphill

Head makeup artist Lana Horochowski creates three leading ladies (one of whom is deliberately made to look wrong!).

Megan's Sultry Siren: "Megan is young, fresh and represents the woman that's breaking us into the later '60s and Mod Era," says the Emmy-nominated Horochowski of the new Mrs. Draper (Jessica Pare). "Unlike Betty and Joan, who favor more conservative looks, she's an experimental twentysomething." Bold crimson lips (Nars' Red Square is a favorite), coral blush and heavily lined charcoal eyes are used to play up her "fiery, sexy side."