Maddie Ziegler Stars in New Capezio x Betsey Johnson Collab Campaign
Sia's favorite little dancer looks adorable in the dance-apparel brand’s new ads.
Maddie Ziegler, the undisputed breakout star of Lifetime's Dance Moms, has been popping up everywhere, from several of Sia’s music videos — and at the Grammys, where she performed “Chandelier” with Kristen Wiig — and magazine editorials to a recent appearance on Pretty Little Liars.
So it’s no surprise Capezio, maker of dance apparel and accessories, named her its brand ambassador in May. Now, her first campaign for the brand is out, and it’s even better than expected. That’s because it’s for a capsule collection Capezio just released with Betsey Johnson.
The images are youthful and fresh and feature a pink-streaked-haired Ziegler wearing cute printed separates, ballerina pink lace, lace-up hot pants and leg warmers, a floral sports bra and even a fluffy black tutu.