Mariah Carey Heading for No. 3 on Billboard 200 Albums Chart
The artist's new effort, "Me. I Am Mariah… The Elusive Chanteuse," could sell around 55,000 to 60,000 copies in the week ending June 1.
Diva Mariah Carey is heading for her 17th top 10 album on the Billboard 200 chart -- but the No. 1 slot will likely elude the singer.
Carey's new effort, Me. I Am Mariah… The Elusive Chanteuse, could sell around 55,000 to 60,000 copies in the week ending June 1 (according to industry forecasters), for a possible start at No. 3. That would mark Carey's lowest sales debut for a non-holiday studio album since Nielsen SoundScan began tracking sales in 1991. Her previous low came when 1991's Emotions launched at No. 4 with 156,000, according to SoundScan. (Carey has tallied six No. 1 albums, between 1991 and 2008.)
Chanteuse was released on May 27 by Def Jam Records -- nearly five years after her last non-holiday studio album, 2009's Memoirs of An Imperfect Angel. (This is her longest gap between studio projects.)
Chanteuse was tentatively earmarked for a release in March of 2013, but was then pushed to July 23, then to May 6, 2014, and finally May 27. The promotion for the new set arguably started in August of 2012 with the release of the single "Triumphant (Get 'Em)," a song which does not appear on Chanteuse.
STORY: No 'Beyonce' Strategy for Mariah Carey's New Album
The new album's most recent charting single, "You're Mine (Eternal)," spent one week on the Billboard Hot 100, peaking at No. 88 on the March 1-dated chart. The set previously logged a No. 15 hit with "#Beautiful," featuring Miguel, in June 2013. Comparably, the "Memoirs" album launched with the No. 7-peaking single "Obsessed." (Carey holds the mark for the most Hot 100 No. 1s, 18, among soloists. Among all acts, only the Beatles, with 20, have more.)
Carey will likely be blocked from the No. 1 slot on next week's Billboard 200 chart by two holdover titles in their second week: Coldplay's Ghost Stories and Brantley Gilbert's Just As I Am.
Ghost Stories blasted in at No. 1 with the year's biggest debut -- 383,000 sold in the week ending May 25, while Gilbert started at No. 2 with 211,000. The two albums might sell, respectively, 80,000 and 65,000 in their second weeks.
After Carey, look for Austin Mahone to arrive with the second-highest debut, as his first album, The Secret, could start at No. 5 with around 40,000 to 45,000. (Right above him could be the resilient Frozen soundtrack, which could finish the week at No. 4.)
The third (and possibly final) debut in next week's top 10 might come from Crowder's Neon Steeple, which could sell around 20,000 to 25,000. The album is the first solo release from David Crowder, who had previously fronted the David Crowder Band. That group notched 10 entries on the Billboard 200 between 2003 and 2013, going as high as No. 2 in 2012 with Give Us Rest.
This article first appeared on Billboard.com.