Marisa McGrath upped in Sony PR
Promoted to senior vp national theatrical publicitySony Pictures has promoted Marisa McGrath to senior vp national theatrical publicity.
McGrath, who reports to executive vp motion picture publicity Andre Caraco, most recently oversaw the campaigns for such hits as "Zombieland," "Julie & Julia," "Cloudy With a Chance of Meatballs" and "2012," which opened to $230 million worldwide last week.
McGrath will continue to play an integral role in orchestrating and overseeing the national launches of several films each year. She also will oversee one of two PR teams guiding releases from Columbia Pictures, Sony Pictures Animation and select acquisitions.