Marquee 10th convert for AccessIT
Access Integrated Technologies said that Marquee Cinemas will be the 10th chain to convert its screens to digital cinema using AccessIT's Theatre Command Center software, preshow programming and Christie DLP Cinema projectors. The project represents 153 megaplex screens. The completion of the contract brings AccessIT's digital cinema program (formerly named Christie/AIX) to a total of 3,455 screens committed of the 4,000 in the Christie/AIX plan. "We believe digital cinema is the future of movie theaters. It provides not only opportunity to deliver a better-quality product to our audiences but also more variety," Marquee president Curtis McCall said. "The flexibility inherent in digital cinema will enable us to take advantage of alternative content programming options appropriate to our local audiences."