MESoft gets $6 mil funding

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Media technology company MESoft has received $6 million in new funding from a group led by Peninsula Equity Partners and Sid R. Bass Associates.

The deal makes the investors the majority owners of the venture, which develops software to facilitate production collaboration and approvals, media management and distribution. The company plans to use the funds to boost its marketing efforts, add staff and speed development of its products.

Company co-founder Mark Kapczynski is shifting from an operational to strategic role; he serves on the company's board of directors but has relinquished his role as CEO.

Steve Pitts, previously vp studio and feature production IT at 20th Century Fox, has joined the company as vp services. Pitts will team with MESoft co-founder and vp technology Freddy Goeske in managing day-to-day operations for the company. Fred Hashtpari also has been hired as CFO.

As for product development, Goeske said the company's aim is to develop an end-to-end toolset, extending from the camera to the delivery of content to the home.
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