Millennium, Gravitas Partner for Digital and Home Video Releases (Exclusive)
UPDATED: The two outfits also will partner in releasing "33 Postcards" starring Guy Pierce.
Millennium Entertainment and Gravitas Ventures have struck a deal to collaborate on the digital and home entertainment release of a number of indie titles, acquiring the rights to films including Amanda Seyfried-Michael Cera starrer The End of Love and Minnie Driver musical dramedy Hunky Dory.
Gravitas will handle digital distribution duties, including VOD, while Millennium will oversee home entertainment.
The deal also includes Guy Pierce drama 33 Posters, directed by Pauline Chan.
The End of Love, which premiered at the 2012 Sundance Film Festival, was directed by Mark Webber and also stars Shannyn Sossamon and Jason Ritter. Hunky Dory was a 2012 SXSW Film Festival entry.
33 Posters, about Chinese adoption, had a previous theatrical run in China.
The strategic partnership between Gravitas and Millennium will allow both companies to focus on core competencies while simultaneously broadening access to independent content.
“We have been hyper-focused on video on demand for seven years now. As we’ve seen the marketplace evolve, many producers, filmmakers and sales agents have asked us to be all-rights buyers,” Gravitas Ventures president Michael Murphy said. “Millennium is extremely well positioned to ensure that key acquisitions have a vibrant life in the physical space, and we’re truly excited to be working with them.”
Added Millennium Entertainment president Steve Nickerson: “This relationship is the perfect evolution for two leading companies in their respective arenas that will not only benefit our films and filmmakers but also audiences across all platforms.”