MIPCOM: ITV Inks Volume Deal With Australia's UKTV
CANNES -- ITV Studios Global Entertainment has closed a major volume deal with UKTV in Australia that will see the Aussie net take 227 hours of drama and entertainment programming from the British group.
The deal will include a raft of ITV's crime procedurals, including Prime Suspect, A Touch of Frost, Inspector Morse and Morse spin-off Lewis. Quiz show Eggheads and
annual variety show The Royal Variety Performance, recorded at London's Royal Albert Hall, are amongst the entertainment programming included in the deal.
As the channel's name would suggest, the focus of UKTV's programming is British. The network's line-up includes popular Brit soaps Coronation Street and Emmerdale.
Dan Edwards, ITV Studios Global Entertainment sales exec for Australia, brokered the deal.